Freelance Marketing Blog

Practical advice and inspiration, and freelance success stories

Stand Out in a Sea of Freelancers with Your Freelance Brand

Your freelance brand helps you stand out in a sea of freelancers.What do freelancers have in common with oranges, coal, and cattle? They’re all commodities—services (freelancers) and goods (oranges, coal, and cattle) that are largely interchangeable. To many clients, one…


8 Secrets of High-Income Freelancers

High-income freelancers know the secrets to freelance marketing.High-income freelancers and freelancers who struggle to make a living aren’t all that different. But high-income freelancers have figured out the secrets to freelance marketing. We know how to get the high-paying clients we deserve instead of…


How 2 Digital Immigrants are Getting Freelance Clients on LinkedIn

Digital immigrants and digital natives can get freelance clients on LinkedIn.

Freelance writer Eleanor Mayfield, ELS came of age in the pre-Internet era. So did I. But both of us are getting freelance clients on LinkedIn—and building our networks. We…


Being Resilient Helps JoAnna Pendergrass Overcome Setbacks and Grow Her Freelance Business

Being resilient helps freelancers grow their freelance business. When JoAnna Pendergrass, DVM, launched her freelance writing business, JPen Communications, in 2016, things went really well. JoAnna was doing work that she loved, and using both her medical expertise and her writing skills. Then…


Testimonials: The Easy, Proven Way to Persuade Clients to Hire You

Testimonials are an easy, proven way to build trust with clients who don't know you yet.

Last week, one of my clients complimented me on a project I had just turned in. As I read her comments,…


Impress Clients and Colleagues with this 5-Minute Freelance Marketing Tool

The 5-minute freelance marketing tool to impress high-paying clients and colleagues: your marketing email signatureIf you could do something to impress high-paying clients in less than 5 minutes, would you do it? I’m going to tell you…


How Freelancers Get More Referrals from Clients

Get more referrals from clientsGet more referrals to steady, high-paying clients by satisfying your current clients. When you do this, your clients will refer you to their colleagues inside and outside of their companies. Just ask Kristin Harper, PhD, MPH, ELSMia DeFino, MS, ELSHeather…


7 Ways to Boost Your Confidence as a Freelancer

Confidence, your belief in yourself and your ability to succeed, is one of the keys to freelance success.

Are you smart enough and talented enough to succeed in freelancing? If you’re like many freelancers, you’re not sure you’ve got what it takes. But you probably have a lot…

3 Ways Volunteering for Professional Associations Helps Freelancers Succeed

Volunteering for professional associations helps freelancers get clients, build skills, and get support.

Since 1997, Melissa Bogen, ELS has built her freelance medical editing business on one key thing: referrals from colleagues in the…

How Other Freelancers Can Help You Grow Your Freelance Business and Feel Less Lonely

Other freelancers can give you practical advice, support, and referrals to help you build your freelance business.

When Erin L. Boyle launched her full-time freelance business, she had been specializing in medical communications for 15 years and had held several management positions. So Erin was confident…